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January 2011

Mr. Gerard Colaco’s Insights & Wisdom

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Question: An article stated that, “Legendary investor Warren Buffett holds Coca-Cola in his portfolio and the stock has multiplied almost 15 times since he first bought in 1988. Among other reasons, the key factor that prompted Buffett to buy Coca-Cola (as he later clarified) was that he believed in the simplicity and sustainability of its business, factors that hold steady to date as well”.

If this money was invested in the bank FD in 1988, even after discounting inflation, wouldn’t it deliver better returns today? Did the author mean 15 times annual growth?

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